Communicating • Racial Equity Tools

Implicit bias is a concept based on an emerging body of cognitive and neural research. It identifies ways in which unconscious patterns people inevitably develop in their brains to organize information actually “affect individuals’ attitudes and actions, thus creating real-world implications, even though individuals may not even be aware that those biases exist within themselves.”  

This section shares implicit bias research and applications, as well as key sites and organizations.  It also includes a link to the Implicit Association test, an on-line tool for individual use. 

So here you go: a ton of resources on Implicit Bias ==> Communicating • Racial Equity Tools